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Have your readers hit the snooze button on your marketing messages? You are not just sending your emails for your own health, you’re hoping to build top of mind awareness, get more referrals and generate new business. In order to increase engagement in your messaging, it’s time to get personal.
More and more prospects are using your firm’s online footprint to do research before approaching you for your services and offerings. If you’re working to simply get your brand in front of new prospects, social media is fantastic way to build visibility.
If you'd like your real estate email marketing to start bringing in more new opportunities, you'll need to turn your messages into attention-getting emails full of click-worthy content. Here are three quick tips to help you dazzle new prospects and keep existing...
What will fill your marketing editorial calendar in the months ahead? It can be daunting to lay out writing assignments for your marketing efforts, but it does not have to be. With a bit of forethought and planning, you can tap into writing inspiration on a regular basis.
If you are trying to make the most out of your content marketing resources, check out these four smart tips for getting the most bang out of the time and effort you invest in your marketing content.
The real key to success with clients and prospects is mindfulness and staying “top of mind.” Your goal is to be the first person a client thinks about when making a referral. It sounds simple, but when you are working with current clients and managing your everyday business activities, it’s far more challenging to keep in touch (and stay in touch) with your ever-growing database.