Use Engaging Content To Stay In Touch With Estate Planning ClientsWe know that you’d rather be serving your clients than writing articles for your law firm’s email newsletters and other marketing collateral. However, your clients still need to get information and updates from you on a regular basis, and you need a way to demonstrate your firm’s expertise to entice new prospects. That’s why we provide you with relevant ready-to-go content. We ensure that brand new Standard Content articles launch with every edition of your email newsletter. We also give you a stocked Content Library with additional articles, and we give you the reporting tools you need to track responses to your content.
Every two weeks, we provide informative articles for our clients’ email newsletter campaigns. For this launch cycle the article titled Nursing Homes: What’s the Deal? was a clear winner with the highest click-through activity. To get an idea of the type of content we provide, scroll down to look through our content categories. You can also read the article itself by clicking the button below.
We also give you a stocked Content Library with additional articles designed to generate leads and reach your target markets.
Our Standard Content is written on a variety of topics that will be of interest to your clients, prospects, and referral sources, such as Estate Planning, Retirement Planning, Trusts, Estate Taxes, Elder Care, and more. Our Standard Articles will launch automatically with each edition of your newsletters, and we give you the option to exclude any standard article at will with one simple click.
Check out a sample article in each of the categories below to get an idea of the type of content you could be sharing in your email newsletter.
VideoOur Special Video Reports cover a variety of topics including the Federal Reserves and the basics of Estate Planning.
Estate PlanningOur Estate Planning Content covers many topics including, getting started on your own personal estate plan and discussing your estate plan with your family.
Retirement PlanningHelp your readers make the right decisions in retirement planning with our library of informative retirement planning articles.
Estate Planning Trigger ArticlesOur Trigger Articles are specially designed and written to automatically alert you (either in real time or in a daily digest) every time a client or prospect clicks through to read these unique articles.
Estate PlanningYour readers, young and old, will benefit from our library of Estate Planning articles. We offer insight on topics including how to discuss your estate plan with your family and estate planning for people under 40.
Elder CareAs an adult, there comes a time when you must plan to care for your aging parents. Our Elder Care articles offer your reader insight on the legal and financial issues that come with Elder Care.
Medicaid & ACA ArticlesOur Medicaid articles keep your clients and prospects updated on changes to the nation’s federal and state-sponsored health insurance programs. We also write content that keeps your clients informed about changes to the Affordable Care Act (ACA).
General Estate ArticlesOur General Estate Articles cover everything from wills, trusts, retirement and savings to all common estate planning topics.
RetirementWhether you’re starting early on retirement planning, or you’ve put it off until the last minute, our Retirement articles offer tips to get you started on the right path.
InsuranceOur insurance content covers many issues, such as long-term care insurance, insurance for home-based businesses and other insurance topics.
OnTarget Template Options
Hundreds of email blast templates in over a dozen different categories are available for use in your marketing communications. Here are several examples, including a special offer template, an event template, and holiday templates.