Use Engaging Content To Stay In Touch With Estate Planning ClientsWe know that you’d rather be serving your clients than writing articles for your law firm’s email newsletters and other marketing collateral. However, your clients still need to get information and updates from you on a regular basis, and you need a way to demonstrate your firm’s expertise to entice new prospects. That’s why we provide you with relevant ready-to-go content. We ensure that brand new Standard Content articles launch with every edition of your email newsletter. We also give you a stocked Content Library with additional articles, and we give you the reporting tools you need to track responses to your content.
Every two weeks, we provide informative articles for our clients’ email newsletter campaigns. For this launch cycle the article titled When and How Often to Review Trusts was a clear winner with the highest click-through activity. To get an idea of the type of content we provide, scroll down to look through our content categories. You can also read the article itself by clicking the button below.
Check out a sample article in each of the categories below to get an idea of the type of content you could be sharing in your email newsletter.
Estate Planning Trigger ArticlesOur Trigger Articles are specially designed and written to automatically alert you (either in real time or in a daily digest) every time a client or prospect clicks through to read these unique articles.
Medicaid & ACA ArticlesOur Medicaid articles keep your clients and prospects updated on changes to the nation’s federal and state-sponsored health insurance programs. We also write content that keeps your clients informed about changes to the Affordable Care Act (ACA).
General Estate ArticlesOur General Estate Articles cover everything from wills, trusts, retirement and savings to all common estate planning topics.
OnTarget Template Options
Hundreds of email blast templates in over a dozen different categories are available for use in your marketing communications. Here are several examples, including a special offer template, an event template, and holiday templates.