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Have your readers hit the snooze button on your marketing messages? You are not just sending your emails for your own health, you’re hoping to build top of mind awareness, get more referrals and generate new business. In order to increase engagement in your messaging, it’s time to get personal.
You need captivating images on your business’ website, blog or email newsletter, but like most of us, you’re not a professional photographer. Without visuals, it’s hard for readers to quickly gather a visual understanding of your content. But don’t fret! There are countless places on the web to get cheap, or even free, stock images to accompany your marketing content.
Your email newsletter is a highly effective tool for sharing information with clients and prospects, but you also need to integrate a strategy for converting viable email leads into new business. Here are tips to help you accomplish this goal.
On March 6, Facebook CEO Mark Zuckerberg announced his “privacy-focused vision for social networking.” Here is an overview of the latest changes to Facebook in 2019.
Deliverability is generated by algorithms using a wide variety of signals to determine if an email gets through. In order to increase the chances that your emails are getting consistently delivered to your readers, it is important to maintain a good list. Here are three tips to help you keep a squeaky-clean list and improve your deliverability.
You need a newsletter that is elegant enough to draw the attention of your readers. With the help of an artistic eye, visual appeal can be easily achieved to draw in readers.