Simple Solutions To Help PEOs With Content Marketing Needs
We know that you’d rather be serving your clients than writing articles for your PEO email newsletters and other marketing collateral. However, your clients still need to get information and updates from you on a regular basis, and you need a way to demonstrate your firm’s expertise to entice new prospects. That’s why we provide you with relevant ready-to-go content. We ensure that brand new Standard Content articles launch with every edition of your email newsletter. We also give you a stocked Content Library with additional articles, and we give you the reporting tools you need to track responses to your content.
Standard Content
We ensure that brand new professionally written Standard Content articles launch with every edition of your email newsletter.
Content Library
We also give you a stocked Content Library with additional articles designed to generate leads and reach your target markets.
Template Options
Our Content Library also houses hundreds of templates that can be used to create custom newsletter articles or OnTarget email blasts.
Standard Content PEO Articles
Our Standard Content is written on a variety of topics that will be of interest to your clients, prospects, and referral sources, such as Payroll Issues, Human Resources, Employee Benefits, and more. Our Standard Articles will launch automatically with each edition of your newsletters, and we give you the option to exclude any standard article at will with one simple click.
Check out a sample article in each of the categories below to get an idea of the type of content you could be sharing in your employee email newsletter.
Payroll Issues
Keep your readers informed with our Payroll Issues articles.
Human Resources
Provide your readers with our Human Resources articles.
Employee Benefits
Our Employee Benefits articles provide helpful information on topics ranging from Tuition Reimbursement to employee wellness programs.
Our Content Library is your writer’s block solution. Access our Content Library and choose from the following wide variety of categories to augment your email newsletter communications:
Trigger PEO Articles
Our Trigger Articles are specially designed and written to automatically alert you (either in real time or in a daily digest) every time a client or prospect clicks through to read these unique articles.
Ancillary Services
Our Ancillary Services articles provide helpful information on many topics including Background Checks and Workers Comp.
PEO Trigger Articles
Our PEO Trigger articles offer information on a variety of PEO related topics.
Target Market PEO Articles
Our Target Market articles library contains industry specific categories.
Construction
Our Construction articles cover everything from Equipment Leasing to Tax Deductions.
QuickBooks
Our QuickBooks articles offer the information your readers will need to be QuickBooks experts.
PEO Articles From Our General Library
Our General Library Articles include categories such as Health Insurance and Tax Issues.
Health Insurance
Our Health Insurance articles cover many helpful topics including the Affordable Care Act (ACA) and Employee Wellness Programs.
Tax Issues
Keep your readers informed with our Tax Issues articles. This category includes articles such as the one below, providing information about Tax Issues your reader may not even be aware of.
The IndustryNewsletters OnTarget email blast feature allows you to send time-sensitive announcements, product features, news or updates. We’ll also automatically track links in the body of your OnTarget email in your reporting dashboard so you can follow the results of your launches. We know some announcements just can’t wait for your bi-weekly newsletter launches. That’s why we created our OnTarget email blast tool to help you reach your entire database anytime you need. OnTarget messages are also pre-formatted to automatically include your newsletter’s graphics, website links, social media links and contact information, making it a breeze to build a new message.
OnTarget Template Options
Hundreds of email blast templates in over a dozen different categories are available for use in your marketing communications. Here are several examples, including a special offer template, an event template, and holiday templates.
